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    Content Editor, Senior Specialist - Amsterdam, Nederland - PVH

    PVH
    PVH Amsterdam, Nederland

    1 week geleden

    PVH background
    Voltijd
    Beschrijving

    Design Your Future at PVH

    Content Editor, Senior Specialist

    Be part of an iconic story.

    PVH is the growth platform for Calvin Klein and TOMMY HILFIGER. Through driving brand strength and relevance, we are connecting our global, iconic brands closer to where the consumer is going than ever before, today and with future generations. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That's the Power of Us, that's the Power of PVH+.

    Global Product Marketing Group

    The Global Product Marketing group develops best in class product marketing initiatives that provide for high commercial impact & product storytelling for our main product groups globally. The Group is end-responsible for developing and develops our editorial programming that enables the brand to build commercial value around our key product programs.

    With a team of approximately 12 associates, the group has 3 core responsibilities:

    Product Marketing Strategy – Support and co-create together with the (S)VP the product marketing strategy. Specialists who continuously research, design and implement new standards in product storytelling. This group drives the relationship between the Merchandising and Marketing teams to plan & communicate the key product stories every season per division to the end consumer. Editorial Programming – an Editor-in-Chief leader and editorial team who deliver the seasonal blueprint of our product storytelling throughout all channels & full funnel. Content Strategy – The team develops the content strategy in support of the editorial programming and leads the aggregation of all content needs for all marketing and commercial touchpoints.

    The Position

    As a Content Editor, Senior Specialist, you combine editorial excellence, product obsession and outstanding creative copywriting skills. You constantly learn about our consumers & competition to develop product storytelling that delivers the ultimate consumer experience and achieves the department's objectives and product KPIs.

    You play a pivotal role in executing our editorial calendar and product storytelling on a global scale, adding value by defining and maintaining communication excellence across all consumer-facing touchpoints.

    Responsibilities

  • Product Storytelling: Collaborate closely with Merchandising, Concept to Consumer and Marketing teams to identify and communicate key product stories seasonally across genders, labels and business units, globally.
  • Editorial Excellence: Execute against the global editorial strategy set by the Senior Director of Global Product Marketing, ensuring maximum global relevancy across our full marketing ecosystem. Roll out our seasonal messaging approach across all touchpoints.
  • Brand Voice & Tone: Maintain consistency in brand voice across all written content, while adapting the tone and style to suit different platforms and target audiences.
  • Collaborative Partnerships: Foster strong partnerships with Merchandising, Commercial Leads, and relevant Marketing teams to ensure a seamless and compelling product marketing experience at every consumer touchpoint.

    • About You

  • 4+ years' experience in a global editorial or creative marketing role, ideally with a fashion or lifestyle brand, or an agency serving such clients
  • Demonstrable editorial vision, and genuine interest in pursuing DTC copy excellence
  • Exceptional creative copywriting skills
  • Able to liaise closely and cross-functionally across all levels of the organization with confidence and credibility
  • Strong aesthetic eye and taste level. Strict attention to detail is a must
  • Excellent project management and organizational skill
  • Outstanding presenter & communicator; able to define and clearly articulate vision and strategy from associate base to boardroom
  • Tons of energy and a great team spirit are a must
  • Native-level proficiency in English is required.
  • Please attach your portfolio (link) to your application

    • Be valued.

    In the heart of Amsterdam, PVH EMEA is home to the global headquarters of Tommy Hilfiger and the European offices of Calvin Klein. We are the home to 2500 big thinkers, natural entrepreneurs, and challenge seekers from all kinds of backgrounds.

  • How we support you : choose the hybrid setup and working hours that suit you, in addition to meeting-free Fridays, work from anywhere 4 weeks a year, 25 days of paid holidays, mental health days, parental leave, home office allowance, commuting allowances, employee assistance programs, and pension schemes
  • Wellbeing : exclusive onsite gym and fitness classes, personal training, meditation studio, sports clubs, in-house physio, and receive access to our nutritional and wellbeing programs
  • Campus : extensive food and beverage offerings, top-notch restaurant, barista coffee bars, sky bar, monthly social events, weekly Thursday drinks, game nights, and campus-themed activities that will keep your social life busy
  • Develop your career : whether you lead a team or contribute your own expertise, everyone is a leader at PVH. PVH University curates and delivers training programs for you to continuously develop your professional and personal goals
  • Be at the forefront : stay closely connected to our brands, Calvin Klein and Tommy Hilfiger, and be a part of seasonal market launches, sample sales and receive employee discounts

    • Be part of it.

    PVH Europe and our brands, TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity and take pride in working with top talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion or sexual orientation.

    Be part of it.

    PVH Europe and our brands, TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity and take pride in.

    #LI-NV1

    #LI-Hybrid

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