Vacatures
>
Amsterdam

    Senior Specialist Brand Media - Amsterdam, Nederland - PVH

    PVH
    PVH Amsterdam, Nederland

    1 week geleden

    PVH background
    Voltijd
    Beschrijving

    Design Your Future at PVH

    Senior Specialist Brand Media (Mid- and Lower-Funnel Campaigns)

    Be part of an iconic story.

    PVH is the growth platform for Calvin Klein and TOMMY HILFIGER. Through driving brand strength and relevance, we are connecting our global, iconic brands closer to where the consumer is going than ever before, today and with future generations. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That's the Power of Us, that's the Power of PVH+.

    The Team

    The mission of the Brand media team is to boost brand visibility and drive consideration for our brand and products.

    We strategically plan and buy media placements, utilizing data, creative and partnerships to maximize reach and impact. We stay ahead of trends, ensuring our brand stands out and connects with the audience effectively. Our goal is to make every media investment count, securing Tommy Hilfiger's lasting impact in the market.

    The objective of the Brand Media team is to drive brand and business growth, through:

  • Building a deep understanding of the target audience: Conducting thorough research to gain insights into the needs, preferences, and behaviors of the target audience to help create targeted and personalized messaging that resonates with the audience.
  • Leveraging partnerships, technology, and data: Staying up to date with the latest media opportunities, technologies and data analytics tools to optimize strategic and operational efforts and measure the impact of campaigns. Include using AI- powered tools to automate content creation and distribution, leveraging data to gain insights into audience behavior.
  • Collaborating with cross-functional teams: Working closely with other departments such Marketing, E-com, and CRM to ensure alignment and consistency across all touchpoints. This will help to create a seamless and cohesive end- to-end consumer experience.
  • Staying agile and adaptable: Being able to quickly pivot and adjust strategies based on market trends, consumer needs, and business goals. Ensuring constant relevance and effectiveness in our efforts to build a strong brand presence.

    • The Position

    We are searching for a digital native that can own and drive the media buying/trading for Tommy Hilfiger in Europe with a key focus on driving business growth. As part of the in-house Paid Media team, the Brand Media Specialist will be responsible for developing, implementing, tracking, and optimizing campaigns across various online channels.

    Using your expert, up-to-date grasp of digital marketing strategies and best practices, you will help manage campaigns from concept to execution to analysis.

    In this role, you will become an integral part of our paid media team and contribute directly to the digital excellence and growth of Tommy Hilfiger.

  • Be the programmatic expert on campaign set-up/execution, platform strategy, performance and optimization using best in class know-how and insights to design strategies and tactics to achieve business objectives.
  • Work closely with stakeholders, to translate media brief into tactical plans maintaining alignment with broader brand and media strategy as well as non-programmatic channels.
  • Create and employ successful audience targeting, bidding, and creative strategies to segment & personalize the experience.
  • Manage existing external partner relationships and evaluating new media opportunities and partners for testing.
  • Manage campaign budgets, track expenses and manage invoice process, ensuring that campaigns are executed within budget while meeting ROI targets.
  • Develop testing roadmaps across channels working with relevant stakeholders across the business.
  • Collaborate with Brand and Creative teams on creative briefs for campaign deliverables based on best-practice and learning/insights across platforms.
  • Be a key contributor and driver of strategic projects that enhances Tommy Hilfiger's connection to target consumers and delivers business impact.
  • Stay up to date with emerging paid media trends and technologies and recommend new opportunities to drive innovation and improve campaign performance.

    • The Ideal Candidate:

  • 5+ years of hands-on experience in the programmatic digital media buying & planning space with focus a focus on media strategy and execution.
  • Solid budget management experience.
  • Hands on experience with product feed management tooling and automation platforms, e.g.
  • Knowledge of creative trafficking and experience working with different creative formats.
  • The ideal candidate has experience working in E-Commerce or a digital agency.
  • The candidate is highly analytical and skilled in communication, being able to explain and translate consumer data analysis into relevant business questions.
  • Good understanding of Google Analytics, measurement studies, and attribution models.

    • Be valued.

    In the heart of Amsterdam, PVH EMEA is home to the global headquarters of Tommy Hilfiger and the European offices of Calvin Klein. We are the home to 2500 big thinkers, natural entrepreneurs, and challenge seekers from all kinds of backgrounds.

  • How we support you : choose the hybrid setup and working hours that suit you, in addition to meeting-free Fridays, work from anywhere 4 weeks a year, 25 days of paid holidays, mental health days, parental leave, home office allowance, commuting allowances, employee assistance programs, and pension schemes
  • Wellbeing : exclusive onsite gym and fitness classes, personal training, meditation studio, sports clubs, in-house physio, and receive access to our nutritional and wellbeing programs
  • Campus : extensive food and beverage offerings, top-notch restaurant, barista coffee bars, sky bar, monthly social events, weekly Thursday drinks, game nights, and campus-themed activities that will keep your social life busy
  • Develop your career : whether you lead a team or contribute your own expertise, everyone is a leader at PVH. PVH University curates and delivers training programs for you to continuously develop your professional and personal goals
  • Be at the forefront : stay closely connected to our brands, Calvin Klein and Tommy Hilfiger, and be a part of seasonal market launches, sample sales and receive employee discounts

    • Be part of it.

    PVH Europe and our brands, TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity, and take pride in working with top talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion or sexual orientation.

    #LI-NV1

    #LI-Hybrid

  • ASICS

    Brand Media Graduate

    1 week geleden

    ASICS Hoofddorp, Nederland

    Do you believe that sport has the power to uplift the mind? Does joining a truly purpose-driven brand align with your values? Well, then, we are looking for you. · As our **Brand Media Graduate**, you will develop your marketing and digital skills alongside the Digital Enablement ...

  • PVH

    Senior Specialist Brand Media

    6 dagen geleden

    PVH Amsterdam, Nederland Voltijd

    Design Your Future at PVH · Senior Specialist Brand Media (Mid- and Lower-Funnel Campaigns) Be part of an iconic story. · PVH is the growth platform for Calvin Klein and TOMMY HILFIGER. Through driving brand strength and relevance, we are connecting our global, iconic brands ...

  • PVH Corp.

    Senior Specialist Brand Media

    1 week geleden

    PVH Corp. Amsterdam, Nederland Paid Work

    Design Your Future at PVH · Senior Specialist Brand Media (Mid- and Lower-Funnel Campaigns) · Be part of an iconic story. · PVH is the growth platform for Calvin Klein and TOMMY HILFIGER. Through driving brand strength and relevance, we are connecting our global, iconic brands cl ...

  • Upfield

    Marketing Intern

    4 dagen geleden

    Upfield Amsterdam, Nederland

    **Ben jij een ambitieuze student die marketing ervaring wilt opdoen bij het grootste plantaardige FMCG bedrijf in de wereld? Vind je het leuk om te werken met bekende merken zoals Blue Band, Croma, Becel & Violife? Begin je marketing avontuur dan bij Upfield Nederland als Brand M ...

  • Rosewood Hotel Group

    Manager, Social Media, Global

    5 dagen geleden

    Rosewood Hotel Group Amsterdam, Nederland

    **General Information**: · - Country/Region- Netherlands- Province/City- Amsterdam- Location- Rosewood Hotel Group, Amsterdam- Department- Sales & Marketing- Job Type- Full-time PermanentRosewood Hotel Group is looking for a **Manager, Social Media, Global**, to help develop best ...

  • Booking

    Manager - Media Strategy & Planning

    6 dagen geleden

    Booking Amsterdam, Nederland

    **The Role**: · The Manager - Media Strategy & Planning (US focus) sits within the Global Planning team reporting up to the Senior Manager/Director. · This role leads integrated channel strategy, media planning and execution for the US market to deliver on market growth, brand an ...

  • Upfield

    Media Planning Manager

    1 week geleden

    Upfield Amsterdam, Nederland

    **Are you looking for a role with cross-country responsibilities in a dynamic, open environment full of opportunities? Are you looking for a marketing opportunity to make a difference and grow your skills? We are recruiting for an experienced Media Manager in our Central team** · ...

  • Lekker Bikes

    Social Media and Marketing Intern

    6 dagen geleden

    Lekker Bikes Amsterdam, Nederland

    At LEKKER Bikes we're looking for a Social Media and Marketing Intern to join our team. · Full-time - Amsterdam · We're looking for a social media and marketing intern, who will support our brand marketing team during this exciting period of extreme growth by developing our socia ...

  • Beiersdorf NV (Netherlands)

    Intern Marketing Hansaplast

    4 dagen geleden

    Beiersdorf NV (Netherlands) Amsterdam, Nederland

    Beiersdorf staat bekend om wereldwijde merken zoals NIVEA, Eucerin, Labello en Hansaplast. Tijdens deze Marketing stage voor het merk Hansaplast ga je aan de slag bij het Marketing team van Hansaplast in Nederland. Als marktleider op het gebied van wondverzorging is Hansaplast me ...

  • Signify

    Social Media Manager

    1 week geleden

    Signify Amsterdam, Nederland

    Amsterdam, Netherlands · Category · Brand, Comms & Digital Marketing · Posted Date · 04/10/2024 · Job Id · 348701 · We're looking for a full-time Social Media Manager to join our Global Brand, Communications and Marketing team in Amsterdam. · Working for Signify means being creat ...

  • Colgate-Palmolive

    Junior Brand Manager

    6 dagen geleden

    Colgate-Palmolive Amsterdam, Nederland

    No Relocation Assistance Offered · Amsterdam, Noord-Holland, Netherlands · **Who We Are** · Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home ...

  • Workingmenblues

    Summer Internship Creative Marketing

    1 dag geleden

    Workingmenblues Amsterdam, Nederland StageSHIP

    We at Workingmenblues are looking for a creative and resourceful intern to join us in the role of Marketing assistant this summer. · Summer Internship Creative Marketing · Assisting our marketing coordinator and design team to further develop our newly created brand image for our ...

  • Signify

    Employer Branding and HR Communications Internship

    5 dagen geleden

    Signify Amsterdam, Nederland StageSHIP

    Amsterdam, Netherlands · Category · Human Resources · Posted Date · 05/14/2024 · Job Id · 350527 · We're looking for an **Employer Branding and Recruitment Marketing intern** to join our **Global Talent Acquisition Team** in **Amsterdam or Eindhoven.** · Working for Signify means ...

  • Heineken Nederland

    Internship - Digital and Creative

    4 dagen geleden

    Heineken Nederland Amsterdam, Nederland StageSHIP

    **Internship - Digital and Creative** · **HEINEKEN is looking for you** · Every day we work with pride on our great products that you have certainly had in your hand at a party, during a work meeting or at home on the couch. HEINEKEN is much more than just beer. What about brands ...

  • Paramount Networks International

    Creative Coordinator

    6 dagen geleden

    Paramount Networks International Amsterdam, Nederland

    Why Paramount? Sure, you will have challenging tasks, responsibilities and freedom for your ideas, just like in other companies - but the difference is in the details. At Paramount you are not only bringing in your personal Know How, but also your individual passion. Since we all ...

  • GLYNIT

    Allround Creative Internship

    11 uur geleden

    GLYNIT Amsterdam, Nederland StageSHIP

    GLYNIT is an Amsterdam based bag brand established in 2021. GLYNIT is characterized for its playful and colorful aesthetics. The GLYNIT design should stand out, brighten up the surroundings and emphasize the feminine and modern woman. The designs are carefullycrafted to become th ...

  • oona

    Freelance Graphic

    1 week geleden

    oona Amsterdam, Nederland

    **oona Antwerp** is on the lookout for a talented **Freelance Graphic & Motion Designer** to join our vibrant team on a flexible basis. This role is perfect for someone who thrives in a dynamic, creative environment and is keen on crafting compelling visual stories. · **WHAT'S TH ...

  • Clean Globe Staffing

    Internship Marketing

    1 week geleden

    Clean Globe Staffing Amsterdam Centrum, Nederland StageSHIP

    **What do we value**: · The typical -work hard, play hard · CGS will give you all the possibilities to grow in work and in your private life; we value a healthy lifestyle and balance. · **Qualifications we ask for**: · - You are currently in your last year of Master Communication ...

  • Ring of Security B.V.

    Creative Director, International

    1 week geleden

    Ring of Security B.V. Amsterdam, Nederland

    +12 years in creative marketing roles including at least x3 in leadership positions · - Track record of working within and / or managing individuals across the different creative disciplines · - Track record of delivering effective creative work · - Experience in working in inter ...

  • OLIVER

    Community Manager

    2 dagen geleden

    OLIVER Amsterdam, Nederland

    **Role**: Community Manager** **with** Dutch **(PART-TIME) · **Type**:18 months FTC; 20h per week · **Location**:Netherlands (remote) · **ROLE MISSION** · Working in partnership with our client, the Community Manager will work with some of Europe's most exciting lifestyle cleanin ...