Lydia Ainsworth

I am British but very happily residing in the Netherlands. I am proficient in Adobe Creative Suite, including Photoshop, After Effects, Illustrator, and InDesign. I am in the process of training myself how to use Figma.

I am experienced in creating engaging graphics and designs that are optimized for web, social media platforms aswell as physical designs for print and OOH. Additionally, my experience with managing social media accounts, creating engaging content, and analysing performance metrics will allow me to create campaigns that are both aesthetically pleasing and effective.

As a creative problem solver, I am comfortable working in a fast-paced environment and enjoy collaborating with others to bring ideas to life. I enjoy staying up to date in design trends as well as attending design events and museums.

April 2021 - Present
UGG, Hoka, Teva - Deckers - London & Amsterdam (Freelance)
Digital Designer

My role involves designing and developing visually appealing digital graphics, animations and videos to enhance the user experience and promote the company’s products and services. Ensuring that it was accessible and user-friendly across different devices and platforms. We take global guidance and edit it to make it more suitable for an EMEA audience.

May 2019 - January 2021
Harvey Nichols - London
Graphic Designer

Multimedia designer responsible for designing and producing graphics, animations, videos, and other visual content to promote the company’s products and services. I was responsible for all paid promotions, working directly with a multitude of high end brands across multiple channels, such as print, OOH, social media, email marketing, and digital advertising.

May 2018 - Present
Freelance -  London, Amsterdam, Bournemouth
Creative Designer

September 2018 - March 2019
Treatwell - Amsterdam
Graphic Designer

The key responsibilities included designing graphics, animations, and videos for use across multiple channels, contributing to the design and maintenance of Treatwell’s website, and assisting with the creation of social media campaigns. I also helped to develop marketing collateral, including email newsletters, flyers, and promotional materials, to support customer acquisition and retention.

2014 - 2017 BA(HONS) Visual Communication
Arts University Bournemouth (AUB)
United Kingdom