Retention Marketing Analyst - Enschede, Nederland - Takeaway

Beschrijving

Hungry for a challenge?

That's good, because at Just Eat (JET) we have abundant opportunity or as we say, everything is on the table. We are a leading global online food delivery marketplace. Our tech ecosystem connects millions of active customers with hundreds of thousands of connected partners in countries across the globe.

Our mission? To empower every food moment around the world, whether it's through customer service, coding or couriers.

About the role:

This is an exciting opportunity for an experienced Retention Marketing Analyst (B2B) to join the Partner Marketing team at JET working to drive our B2B marketing initiatives, putting our partners (restaurant, grocery, non-food retail & couriers) at the heart of what you do: Empowering every food & convenience moment.

As our Retention Marketing Analyst (B2B) you'll help evolve and transform our data into best-in-class partner journeys that allow us to deepen our partner relationships and drive partner success.

You'll be responsible for analyzing, interpreting, and making actionable insights from our data across all partner lifecycle stages to drive business growth. You'll work with cross-functional teams to develop and implement data-driven solutions to improve partner engagement, conversions and enhance overall partner experience by focusing on automated, scalable, and personalized experiences.

These are some of the key ingredients to the role:

• Analyze CRM marketing data to identify patterns, trends, and opportunities to optimize CRM campaigns and increase partner engagement and conversions.
  
• Attain a deep comprehension of our partner base and their behaviors' impact on Partner Lifetime Value (PLV). Leverage this understanding to continually refine plans and elevate tactics.
  
• Collaborate with cross-functional teams, including marketing, product, and engineering, to develop and implement data-driven solutions to improve CRM campaign performances and partner experience.
  
• Provide regular reports and dashboards to communicate campaign performance and insights to key stakeholders.
  
  

  What will you bring to the table?
  

  The ideal candidate is curious, detail-oriented, collaborative and has a strong affinity for data analysis. They are focused on driving insights - pulling data, building dashboards and creating recommendations. But also, hands-on and ready to design and launch initiatives.
  Here are the skills we need from you:
  • Bachelor's degree in Data Science, Mathematics, Statistics, Marketing or a related field
    
  • Experience in data analysis, modeling, segmentation, and/or predictive analytics with a focus on customer lifecycle
    
  • Proficient in data analysis tools such as Google Cloud Platform, SQL, Python and/or R
    
  • In-depth understanding of Google Analytics and/or Tableau
    
  • Experience with marketing automation tools such as Salesforce Marketing Cloud.
    
  • Excellent communication skills, with the ability to clearly communicate complex data insights to non-technical stakeholders.
    
  • Experience working with multiple stakeholders & driving cross-function campaign collaboration, along with project management skills.
    
    

    At JET, this is on the menu:
    

    Our teams forge connections internally and work with some of the best-known brands on the planet, giving us truly international impact in a dynamic environment.
    Fun, fast-paced and supportive, the JET culture is about movement, growth and about celebrating every aspect of our JETers. Thanks to them we stay one step ahead of the competition.
    

    Inclusion, Diversity & Belonging
    

    No matter who you are, what you look like, who you love, or where you are from, you can find your place at Just Eat We're committed to creating an inclusive culture, encouraging diversity of people and thinking, in which all employees feel they truly belong and can bring their most colourful selves to work every day.