Wataru Kobayashi

With nearly 3 years of experience as a Digital Marketer and YouTube Creator/Manager, achieving over 9 million total video views and 37,000 subscribers, I possess a deep understanding of marketing strategies, audience engagement, and content creation. Furthermore, I have extensive experience in implementing search engine advertisement and creating SEO-optimized articles, which resulted in a significant boost to my brand visibility. By leveraging this diverse skill set, I am capable of consistently driving impactful results and enhancing digital marketing approaches.

Digital Marketer | Youtube Creator/Manager

Freelance • Berlin, Germany | Yokohama, Japan

11/2020 - Present

・Achieved over 9 million total views and 37,000 subscribers for a travel YouTube channel (“Nomadic Wes”) by utilizing exceptional digital strategy.

・Developed a website and created SEO-optimized blog articles to enhance brand

visibility, consistently monitoring and analyzing various website metrics.

・Strategically executed paid advertisement campaigns, continuously conducting A/B tests and optimizing performance, resulting in a boost to the growth of the YouTube channel and website.

・Monitored and optimized YouTube channel performance, utilizing effective keyword research, competitor analysis, trend research, CTR and audience engagement evaluation.

・Fostered partnerships with renowned brands such as Surfshark, Manta Sleep, and Ana Luisa, producing sponsored content that enhanced brand awareness, engagement and conversion.

・Created globally recognized video content, demonstrating expertise in video shooting, editing, thumbnail design, copywriting, and project management.

・Corresponded with various media channels for features and collaborations, including a governmental tourism project with Bulgaria’s Burgas Municipality.

Online Japanese Teacher

 Freelance • Berlin, Germany | Yokohama, Japan

01/2020 - Present

・Successfully taught Japanese language online to over 130 students from approximately 30 different countries, developing strong communication skills in a diverse and international environment.

・Achieved a perfect review score from every client for offering high-quality lessons and meticulously planning each with a keen eye to detail.

・Conducted research on client needs and preferences to offer a diverse range of specialized lesson types, including business-focused and entertainment-focused classes.

Contracts Engineer

INPEX CORPORATION • Tokyo, Japan | Perth, Australia | Abu Dhabi, United Arab Emirates

04/2019 - 07/2021

・Efficiently negotiated with suppliers and procured essential items for a multimillion-dollar natural resource exploration project across Japan, Australia, and UAE.

・Liaised with various stakeholders to ensure that the contract conditions meet all needs, showcasing exceptional multitasking abilities and effective teamwork within tight deadlines.

・Developed invaluable marketing insights through active engagement with vendors as a procurement professional, gaining firsthand knowledge of effective offers, strategies, and marketing approaches that resonated with buyers.

Waseda University - Tokyo, Japan

04/01/2014 - 09/15/2018

Bachelor of Laws: International Relations

Saint Mary’s University - Nova Scotia, Canada

09/06/2017 - 04/30/2018 　

Faculty of Arts (Study Abroad Program): Anthropology