Antonio Prisco

Experienced Senior Graphic Designer and Art Director with over 21 years in the fashion and beauty

industries. Proficient in creating impactful seasonal collections, advertising campaigns, and brand identi-

ties for international brands. Expert in textile design, fashion photography, and packaging design, with a

proven track record of leading creative projects from concept to execution.

Professional Experience

2021/2024 - Senior Graphic Designer | Tommy Jeans - PVH | Amsterdam - Led the development of graphic

and print assets for seasonal collections, including textiles and embroidery designs. Improved the visual

identity across all seasonal collections, contributing to an increase in brand engagement.

2021 - Art Director | Barbaranalogica | Amsterdam - Co-authored and art-directed the art book Barbarana-

logica in collaboration with artist Barbara Van Ittersum. Spearheaded conceptualization, storytelling, and

design, culminating in a successful publication with Uitgeverijkomma.

2018/2020 - Graphic and Fashion Designer | Radical | Amsterdam - Directed the creative process for

seasonal collections and advertising campaigns, guiding teams in fashion design and branding

2016/2018 - Art Director and Creative Fashion Designer | Crush DNM | Amsterdam - Led the creative

direction for seasonal collections and campaigns, ensuring alignment with brand identity and market

trends.Orchestrated high-impact advertising campaigns across multiple platforms, boosting brand visibil-

ity.

2014/2016 - Senior Designer and Art Director | Wycon Cosmetics | Milano - Developed creative briefs and

managed the execution of seasonal advertising campaigns. Designed innovative packaging for cosmetics

collections, enhancing product differentiation in the marketplace.

2013/2014 - Graphic Designer | Tommy Hilfiger | NY for IT HOLDING - Designed textile prints, embroidery,

and all-over patterns for New York Fashion Week collections. Collaborated on the creation of distinctive

visual assets for runway shows.

2012/2013 - Graphic Designer | Karl Lagerfeld Paris | Karl by K.L. - Designed graphics and prints for the

KaiserKarl Superstar collection. Developed the iconic Cameo Karl logo, cementing the brand’s visual

identity.

2009/2012 - Graphic Apparel Designer | Ermanno Scervino | IT Holding Milano - Created print designs and

textile graphics for seasonal collections and runway shows in Milan. Played a key role as a stylist assistant

for fashion shows, managing lookbooks and advertising campaigns.

2006-2009 Graphic Designer | Versace | IT Holding Milano - Conceptualized and executed print designs for

the Versace Sport and Versace VJC collections, focusing on embroidery and patterns.

2003/2006 - Creative Designer | Ripar Cosmetici | Caserta . Developed creative concepts and advertising

campaigns for the makeup department, driving brand recognition and product sales.

2005/2006 - Graphic Designer | Universal Music - Created album covers, booklets, and promotional

materials for various pop stars and musicians, enhancing the visual identity of their projects.

Education

2016 - 2017 | Master in Art Direction for Fashion @ Mastered, London 1999 | Diploma in Graphic Design | IED,

Rome 1998 | Course in Graphic Design | IED Madrid 1995 | High School Diploma in Arts | Naples

Key Skills : Textile Design / Print and Embroidery Adobe Photoshop, Illustrator, Midjourney Fashion Film /

Video Editing (Final Cut) Branding and Identity Fashion Photography Packaging Design Storytelling

Prediliction : Cinema Fashion Photography Graphic arts and videoart Packaging Music Travelling Fashion

Info +31 6 27 22 55 08 | Amsterdam

antonio.prisco@gmail.com portfolio:

Art Direction | Antonio Prisco Graphic / Fashion / Art Directio

Antonio Prisco Art Director Graphic Designer Concept Creator

http://antonioprisco.eu

din.com/in/antonio-prisco-23600848

Reference available upon request

On Line Portfolio:

www.antonioprisco.eu

antonioprisco.eu